Step 4:
On-page SEO is keyword placement, header tags,Description, H1 + H2 tags and content on your web site.
Its important to know where your title and description will show to the end user of your site, the following images will show you where they show and why you should write a good title and description for your web site.
Understanding the terms:
Header/title = appears at the top of your browser

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And in the search engine results here

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Description – shows here in the search engines

Now you know where the title and description of your web page will show in the search engines you can see why they need to be precise to the search term and catchy enough for the user to click on your site, of course they must include your key words.
H1..tags
H1 is the main heading within your page visible to the user and to the search engines.
H2.. tags
H2 is a slightly smaller heading or category further down your page H3 and so on.
They are not just larger text they must have the correct h1 h2 html, if you are using a software there will be a section something like the following to add the h1 , h2 and h3 tags

The rest of the page should be a good unique description about your product or service to include your key words as much as possible but don’t over do it and stuff your page with keywords.
I also end the page with my key word if possible, right at the bottom where the copyright is.
example copyright yoursite.com keyword here
Go To Step 5
make your own web site
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